Dubai aims to deliver over 140 branded residence projects by 2031, establishing itself as a leader in luxury living globally.

Dubai is emerging as a powerhouse in the branded residence sector, setting its sights on delivering an impressive 140 projects by 2031. This move firmly establishes the emirate as a global leader in luxury living, where prestige and premium services are seamlessly integrated.

The past decade has witnessed a remarkable 160 percent surge in branded residences worldwide, highlighting their appeal for combining security with five-star amenities. According to recent insights from the PRIME report by Betterhomes titled 'Branded Residences: Dubai vs The World,' it is anticipated that there will be approximately 1,400 such developments globally by 2030. Notably, the MENA region is poised to contribute to a quarter of this growth.

Branded Real Estate in Dubai

As the epicenter of this burgeoning trend, Dubai stands out with plans to introduce over 140 new projects within the next decade. Louis Harding, CEO at Betterhomes, emphasized the city's pioneering role: "Dubai has embraced the evolution of branded living like no other city. Currently leading the region with 61 completed projects and another hundred underway, Dubai sets a new global standard for branded residences."

This success can be attributed to forward-thinking policies, a business-friendly environment, and developers who consistently push boundaries with innovative projects. The market benefits further from Dubai's growing population of high-net-worth individuals seeking strong rental yields and reliable capital appreciation at competitive prices compared to other global hubs.

Beyond attractive pricing and investment returns, Dubai’s branded residences maintain higher resale values and often outperform non-branded properties in resale terms. On average, these residences command a premium of up to 40 percent over non-branded homes in similar locales.

The enduring appeal extends beyond mere brand recognition; buyers are drawn to quality craftsmanship, elevated design standards, and recognized international services. Key factors contributing to international investor interest include:

  • 100% foreign ownership
  • No income tax
  • Long-term Golden Visas for investors

These advantages make Dubai more accessible than Miami, more tax-advantageous than London, and offer greater potential for growth compared to destinations like Phuket.

Harding remarked that Dubai’s leadership isn't just about growth metrics but reflects its unique capacity to provide substantial value both for investors and residents alike: "With our branded homes achieving significant premiums," he noted," we're not only keeping pace with global demand but leading it towards new heights in luxury living."

Akhbrna News underscores that transaction volumes and values continue their upward trajectory as more than fifty completed projects solidify Dubai's reputation as both a luxury lifestyle hub and an emerging hotspot for branded residences worldwide.